Sussex coastal radar

Brighton-adjacent expansion candidates.

Brighton-adjacent expansion radar for Sussex coastal and commuter markets that can reuse Good Morning Brighton operating patterns.

Scores are 1-5 across population, spending power, growth, advertiser density, local identity, source availability, competition gap, sponsor potential, domain/name fit and operational fit.

Internal prep only. Do not buy domains, create public posts, contact sponsors, launch ads, collect payments, send subscriber email or imply live circulation without fresh editorial approval.

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Recommended next build

The current Sussex radar points to Worthing and Arun as the highest-reuse Brighton clone candidate, pending source-volume proof.

OpenThree-morning source proofThree source-volume mornings with at least 12 usable non-duplicate items, including one council/planning, one travel, one event and one sponsor-relevant item per issue.OpenRecommended repogood-morning-worthing-arunOpenPublicationGood Morning Worthing and ArunOpenWhy nextHighest operational reuse from Good Morning Brighton while opening a distinct West Sussex coastal corridor.Opengoodmorningworthing.co.ukManual availability check only. No domain purchase without fresh approval.Opengoodmorningworthingarun.co.ukManual availability check only. No domain purchase without fresh approval.Opengoodmorningworthing.comManual availability check only. No domain purchase without fresh approval.

Research basis

Public sources behind this Sussex-specific ranking. Recheck before any scaffold, public claim, domain work or sponsor copy.

Ranked Sussex candidates

Use these as internal build-order notes only. Source routes, advertiser proof and local naming still need same-day verification before launch copy.

Sussex rank 1 - 42/50

Good Morning Worthing and Arun

Coverage: Worthing, Shoreham-by-Sea, Lancing, Littlehampton, Rustington, Angmering and Arundel commuter and coast context

Best Brighton-adjacent clone candidate. Worthing passed 111,000 residents at Census 2021 and the combined coastal corridor gives enough council, rail, beach, events, planning and home-service utility for a daily product.

Language risk: Low: English-first operation.

Score: population 4/5; income spending power 4/5; growth 4/5; advertiser density 4/5; local identity 5/5; source availability 5/5; competition gap 4/5; sponsor potential 4/5; domain name fit 4/5; operational fit 4/5

Source spine: Worthing Borough Council news, meetings and planning; Adur District Council news, meetings and planning; Arun District Council news and planning for Littlehampton, Rustington and Arundel context; West Sussex County Council highways and services; Southern Railway and National Rail disruption; Sussex Police news; Met Office Worthing forecast; Visit Worthing and local venue/event listings

Sponsor angles: estate agents, removals and home services; seafront hospitality and weekend venues; family services, tutoring and clinics; rail-commuter offers and independent retail

Next step: Source registry and first-build pack now exist in data-sources/worthing-arun-first-build-source-registry.json and docs/worthing-arun-first-build-pack-2026-06-17.md; next step is a three-morning source-volume proof, then scaffold `good-morning-worthing-arun` if daily source density clears 12 usable items per issue.

Sussex rank 2 - 40/50

Good Morning Chichester

Coverage: Chichester, Selsey, Fishbourne, Bosham, Midhurst context and south-west Sussex culture and coast lanes

Affluent, high-identity market with 9.1% Census 2011-2021 growth, strong culture/tourism hooks and sponsor lanes across property, restaurants, theatre, schools and visitor economy.

Language risk: Low: English-first operation.

Score: population 4/5; income spending power 5/5; growth 5/5; advertiser density 4/5; local identity 5/5; source availability 4/5; competition gap 4/5; sponsor potential 4/5; domain name fit 5/5; operational fit 4/5

Source spine: Chichester District Council news and planning; West Sussex County Council highways and services; Chichester Festival Theatre and major venue listings; Visit Chichester and Goodwood event routes; Southern Railway and National Rail disruption; Sussex Police news; Met Office Chichester forecast

Sponsor angles: premium property and relocation; culture, theatre and visitor economy; restaurants, hotels and weekend breaks; schools, clinics and professional services

Next step: Build a first-build source registry before repo work; the market is commercially strong but needs more event and sponsor discovery than Worthing.

Sussex rank 3 - 39/50

Good Morning Horsham

Coverage: Horsham, Southwater, Billingshurst, Pulborough, Steyning context and north Sussex commuter villages

Horsham grew 11.8% between Census 2011 and 2021 and has an affluent family/commuter sponsor base. It is less obviously coastal, but a strong newsletter economics candidate.

Language risk: Low: English-first operation.

Score: population 4/5; income spending power 5/5; growth 5/5; advertiser density 4/5; local identity 4/5; source availability 4/5; competition gap 4/5; sponsor potential 4/5; domain name fit 5/5; operational fit 4/5

Source spine: Horsham District Council news and planning; West Sussex County Council highways and services; Southern Railway and National Rail disruption; Sussex Police news; Met Office Horsham forecast; local parks, leisure and event listings

Sponsor angles: estate agents and home improvement; schools, tutoring and family services; clinics, gyms and wellbeing; commuter and town-centre independent businesses

Next step: Source registry and first-build pack now exist in data-sources/horsham-first-build-source-registry.json and docs/horsham-first-build-pack-2026-06-17.md; next step is a three-morning source-volume proof across council, planning, committees, roadworks, rail, police, weather, events, theatre, markets, parks and South Downs sources before any scaffold.

Sussex rank 4 - 37/50

Good Morning Eastbourne

Coverage: Eastbourne, Sovereign Harbour, Polegate, Pevensey, Hailsham context and visitor/coastal travel lanes

Strong identity and visitor utility, but lower Census growth than Worthing/Chichester/Horsham. The product should lean into seafront, theatres, rail, health, older-reader utility and weekend planning.

Language risk: Low: English-first operation.

Score: population 4/5; income spending power 3/5; growth 3/5; advertiser density 4/5; local identity 5/5; source availability 5/5; competition gap 4/5; sponsor potential 4/5; domain name fit 5/5; operational fit 4/5

Source spine: Eastbourne Borough Council news and planning; East Sussex County Council roads and services; Southern Railway and National Rail disruption; Sussex Police news; Met Office Eastbourne forecast; Visit Eastbourne and venue listings; East Sussex Healthcare NHS Trust updates

Sponsor angles: seafront hospitality and visitor attractions; health, clinics and wellbeing; home services and retirement-adjacent services; theatre, events and weekend offers

Next step: Source registry and first-build pack now exist in data-sources/eastbourne-first-build-source-registry.json and docs/eastbourne-first-build-pack-2026-06-17.md; next step is a three-morning source-volume proof across council, planning, highways, rail, police, weather, visitor, theatre, NHS, bus and BID sources before any scaffold.

Sussex rank 5 - 35/50

Good Morning Lewes and South Downs

Coverage: Lewes, Seaford, Newhaven, Peacehaven, Glynde/Firle context and South Downs travel/event lanes

Excellent local identity and event/visitor hooks, but smaller and more fragmented. Useful if the portfolio wants a premium local-identity product rather than maximum reach.

Language risk: Low: English-first operation.

Score: population 3/5; income spending power 4/5; growth 3/5; advertiser density 3/5; local identity 5/5; source availability 4/5; competition gap 4/5; sponsor potential 4/5; domain name fit 4/5; operational fit 4/5

Source spine: Lewes District Council news and planning; East Sussex County Council roads and services; South Downs National Park planning and news; Southern Railway and National Rail disruption; Sussex Police news; Met Office Lewes forecast; venue, walking and festival listings

Sponsor angles: independent hospitality and events; walking, cycling and visitor economy; property and home services; local food, drink and arts

Next step: Keep as a boutique candidate after larger Sussex markets are proven.